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Rock Solid Writing Does it Again

Marijane Shufro over at Fletcher and Wilder Communications just posted a very nice recommendation of my recent work on a website they are creating for Pinnacle Rock Mechanical Services. You can see it on my LinkedIn profile.

This was a fun project because we really turned up the juice on the original concept.

The [...]

Does Your “About Us” Page get Snores or Roars?

Every word on your website matters.

You owe it to your prospects, your customers and your employees to make sure that every single word and phrase on your website is working — doing the job it is supposed to do.

That includes that ubiquitous website cliche called “About Us.”

This is where people go to [...]

Buzzwords and Zombie Copy

“Copywriting is a job. A skilled craft. Verbal carpentry. Words on paper. Scripts to time. And one more thing. Salesmanship.”*

That’s about as good a definition of copywriting as you will find anywhere. We will come back to it in future posts.

A more pedestrian, but quite workable attempt might say [...]

Epicurean Tea Company Goes LiveEpicurean Tea Company Goes Live

Last week, one of my clients published a new website for her small business.

Brenda Martel is refusing to participate in the recession. She is creating her own business selling high quality tea and tea related products, targeting people who are willing to invest a little more to enjoy a far superior experience. A [...]

SEO Article – Keyword Financial Advisor

This is an example of an SEO article for the keyword “Financial Planner.” This kind of article is perfect for web pages, blogs, newsletters, e zines or any other web page focusing on locating a fee only personal financial advisor.

This article targets the keyword phrase “Financial Planner” so that anyone searching for that keyword [...]

SEO Article - Keyword Homeowner's InsuranceSEO Article – Keyword Homeowner’s Insurance

This is an example of an SEO article for the keyword “Homeowner’s Insurance“. This kind of article is perfect for web pages, blogs, newsletters, e zines or any other web pages for independent insurance agents, insurance companies, or associations related to the insurance industry.

This article targets the keyword phrase “homeowner’s insurance” so that anyone [...]

SEO Article - Keyword Shop for a MattressSEO Article – Keyword Shop for a Mattress 2

This is another example of an SEO article for the keyword “Shop for a Mattress”. This kind of article is perfect for web pages, blogs, newsletters, e zines or any other web page focusing on furniture or mattress sales. This article targets the keyword phrase “Shop for a mattress” so that anyone searching for that [...]

SEO Article - Keyword Shop for a MattressSEO Article – Keyword Shop for a Mattress

This is an example of an SEO article for the keyword “Shop for a Mattress”. This kind of article is perfect for web pages, blogs, newsletters, e zines or any other web page focusing on furniture or mattress sales. This article targets the keyword phrase “Shop for a mattress” so that anyone searching for that [...]

SEO Article - Keyword Find RealtorSEO Article – Keyword Find Realtor

This is an example of an SEO article for the keyword “find Realtor”. An article of this type is perfect for individual Realtors’ webpages, blogs, newsletters, ezines or any other web page that targets the keyword phrase “find Realtor”.

If you would like quality SEO content generated for your online media click Request a Quote at [...]